Lead review for CTM agencies
Make CTM lead review simple.
Give clients one clean workspace to review leads, confirm what is qualified, and deliver structured outcomes to your configured automation endpoint.
Built for multi-client teamsCTM and CallRail readyInvite-only, co-branded access
Northstar Roofing
CTM syncedWorkspace health
Recent responsesDecision
Jordan MillerGoogle Ads · Roofing repair
8 minQualifiedAlex RiveraOrganic · New installation
21 minReviewSam WilliamsGoogle Ads · Existing customer
34 minNot a leadCTM→Review and decide→Automations update
One clean feedback loop
Import provider activity. Decide in LeadDecide. Send outcomes to configured destinations.
Keep the tracking and automation infrastructure you already built. Change only the part clients have to use.
Connect CTM or CallRail
Import CTM calls or supported CallRail calls, forms, and texts into an isolated client workspace.
Review and decide
Clients choose a human outcome while optional AI suggestions help them review evidence faster.
Deliver the outcome
Keep provider activity import-only for shared fields and deliver the full outcome through a Zapier Catch Hook or signed HTTPS webhook.
Built around the agency-client handoff
Your clients should not need to learn CTM to tell you which leads are real.
LeadDecide turns lead-quality feedback into a repeatable agency operation—without replacing the platforms doing the tracking, routing, and automation behind the scenes.
See the agency workflowA workspace clients will actually use
Give each team a focused review queue instead of asking them to learn another complex platform.
One operating view for the agency
Switch between client workspaces, monitor pending reviews, and keep qualification moving.
Human decisions that improve the next suggestion
Show confidence and evidence, preserve reviewer control, and learn from every correction.
Clean outcomes for the rest of the stack
Send structured outcomes to a Zapier Catch Hook or other signed HTTPS endpoint while provider shared fields remain import-only.
Keep the stack you already built
LeadDecide is the decision layer—not another system to replace everything.
CTM continues tracking conversations and running your automations. LeadDecide collects the human outcome, improves the next recommendation, and sends confirmed decisions where they need to go.
CTMCallRail
LDLeadDecideQualification truth
Zapier Catch HookReportingSigned HTTPS webhookAdditive CTM tags
Straight answers
Where LeadDecide fits
Does LeadDecide replace CTM?
No. CTM keeps handling tracking, attribution, routing, calls, and automations. LeadDecide gives agencies and clients a simpler place to review lead quality and record outcomes.
Can every client have a separate workspace?
Yes. Agency users can move across isolated client workspaces while each client sees only the leads and settings they are authorized to access.
What can LeadDecide send back?
CTM can receive additive LeadDecide tags that do not replace or remove provider state. CallRail shared fields remain import-only. Full decisions, journey stages, job and revenue updates can be sent to a Zapier Catch Hook or configured signed HTTPS webhook.
Is it a CRM?
No. LeadDecide intentionally stays focused on lead review, qualification, and outcome feedback. It connects to the systems that handle deeper sales and customer workflows.
A better client feedback loop